HazardReady – a geographically based natural hazard education and preparedness web application

Earthquakes, floods, wildfires, and other natural disasters are inevitable and costly both in terms of lives lost and money spent on recovery. Scientific research on natural hazards is widely shared within the scientific community, but is less often made more widely accessible, as methods or pathways for providing scientific natural hazard information and data in non-technical language are limited. Priorities for imparting hazard information include: 1) scientific accuracy, 2) spatial granularity, 3) integration of information about all relevant hazards, 4) nontechnical content, 5) appropriate preparedness activities, and 6) engagement with existing disaster response and mitigation capabilities. In response to these priorities, we developed HazardReady, an interactive online application that delivers location-based multihazard risk and preparedness information using graphics and natural language easily understood by nonexpert users. This paper explores the development of the prototype for Missoula County, Montana, U.S.A. called MissoulaReady. The web application is built on spatial data layers corresponding to levels of risk and historical distributions of natural hazards in Missoula County. A web user queries these data by searching on a spatial location, either an address or a map click, for which curated, location-specific, interpreted risk information is then served. We specifically address the steps required to implement all of the priorities identified, including how natural hazard data are collated, modified, and interpreted, as well as methods by which diverse stakeholders were involved in the application’s creation. Focus groups and usage metrics indicate that the application meets criteria of scientific accuracy and usability

Does Updating Natural Hazard Maps to Reflect Best Practices Increase Viewer Comprehension of Risk?

In this study, we examine whether updating an interactive hazard map using recommendations from the literature improves user map comprehension. Analyses of experimental data collected from 75 university students revealed that map comprehension scores were not significantly better for those who viewed a “best practices” map compared to those who viewed an existing version. This may be because the existing map was itself better than most other interactive maps. Additionally, we found map comprehension levels to have significant positive relationships with objective tests, but not self-reported measures of spatial ability. Moreover, self-reported spatial ability had statistically significant, but only moderately strong, correlations with objective tests. These results indicate that spatial ability should be measured objectively rather than through self-reported methods in research on map comprehension. Further research is needed to examine the cognitive processes involved in hazard map comprehension, especially using a broader range of map characteristics and population segments with more diverse cognitive abilities

Translating Risk Information to Protective Action: Examining Household Response to Information About Earthquake Hazards and Risk

Natural hazards have been a part of the landscape since its existence, but they are becoming more devastating as they intersect with growing populations and as climate change increases their frequency and intensity. As these changes occur, the need to understand how to reduce disaster impacts becomes paramount. Despite growing concern and increasing costs of disasters over the past decade, household preparedness, which is at the foundation of disaster readiness, has seen little to no improvement. Using two research experiments, we adopt the Protective Action Decision Model (PADM; Lindell & Perry, 2004; 2012) as a framework to investigate what motivates households to prepare and examine how effective risk communication strategies are at increasing awareness and preparedness. Here we find information seeking behavior to be the strongest influence not only on preparedness, but other PADM factors as well, such as intentions to prepare, feelings (positive and negative) about earthquake threat, knowledge of protective recommendations, and risk perception. Additionally, in our Portland, Oregon case study, we find significant gaps exist in terms of public understanding of earthquake hazards (liquefaction), and what to do during an earthquake. We also find that the majority of residents do not know their risk zone and have difficulty interpreting and using hazard maps. This research expands our understanding of the factors that influence household preparedness and highlights specific areas for improvement. Because hazards are a natural part of living on this planet, it is important that we consider the inherent risks and develop strategies to become more resilient

From Information to Public Preparedness in the Cascadia Subduction Zone: Examining Risk Communication Outcomes in Metropolitan Portland, OR

A Cascadia Subduction Zone (CSZ) earthquake will cause widespread damage along the Pacific Northwest (PNW) coast of the United States. It is, therefore, crucial to understand how to reduce future impacts across this region and assess current levels of household preparedness. Here, we examine whether decades of risk and preparedness campaigns have established protective knowledge and promoted hazard adjustments for residents of the Portland, Oregon metropolitan (PDX) region, an area where risk and preparedness campaigns have been increasing over the last decade. We also explore how PDX preparedness levels compare to those in other PNW regions using analogous data from multiple surveys over a 20-year time interval and assess PDX respondent’s perceptions of risk information sources. We find that 63% of PDX residents do not intend to “Drop, Cover, and Hold On” (DCHO) when earthquake shaking starts and that, although residents are generally aware of earthquake hazards in the area, they are less aware of the specific risks for their homes. Furthermore, PDX residents’ preparedness levels seem to be comparable to those recently surveyed in Washington, but somewhat less than those surveyed two decades ago in California, though more comprehensive data are needed to verify these results. We also find that people rate risk information provided by emergency managers and their websites as more accurate, understandable, relevant, and new than other sources. Our results suggest that significant gaps remain in translating broad awareness of the CSZ earthquake into personal knowledge and preparedness. This work provides guidance to PDX emergency educators for more targeted messaging and provides methods to measure preparedness variables in other regions for future comparisons. By paying close attention to preparedness gaps, local officials can use their limited resources more effectively to develop strategies to inform their communities and improve preparedness before a major earthquake strikes

Residents’ Information Seeking Behavior and Protective Action for Earthquake Hazards in the Portland Oregon Metropolitan Area

Though significant research exists on earthquake hazard adjustment adoption more generally, research focused on how information seeking influences planned or actual preparedness behavior is rare, limiting our understanding of how information seeking translates into preparedness. To address this gap, our study tests a proposed model of household seismic hazard adjustment using questionnaire responses of roughly 400 households living in the Portland, OR metropolitan region. The proposed model includes components of the Protective Action Decision Model (PADM) with specific emphasis on past information seeking behavior, preparedness behavior, intentions to seek information, and intentions to take protective action. Other components include risk perception, earthquake experience, affective response, seismic risk zone residency, and demographics. Consistent with previous research, this study finds information seeking behavior to be the strongest influence on preparedness with other important influences being risk perception, affective response, and intentions to prepare. We find weak ties between risk zone residency and earthquake risk perception, though this may be because our sample has little experience with earthquakes and the majority live in the same earthquake risk zones. Importantly, longitudinal studies are needed to determine whether information seeking and intentions to prepare eventually result in household protective action